Client Spotlight: Helping ADMIRALTY keep everything ship shape!

One of the best things about the print business is the diverse range of industry sectors we get to work with. Our client, CT-Live, an Oxfordshire-based agency specialising in managing international events, works with the ADMIRALTY brand, a world leader in the production of charts, publications and other navigational products for customers in the commercial shipping industry and defence sector.

CT-Live have been engaged by ADMIRALTY to run workshop events around the world, promoting the launch of a new navigational software product. For previous events we have printed workshop notes as high-quality inserts, ready to go into ring binders, but for this launch, the client decided to give delegates the information they needed on a USB drive instead. But they still needed a smart, stylish way to present delegates with their USB - and a selection of other material including an event agenda, note pad, pen, brochure and CD.

Holywell proposed a solution in the form of a stylish, bespoke folder with pockets, slots and fold out areas. We created a mock up to show the client, and they really liked our concept. All workshop elements fit snugly into the folder which is kept securely closed with magnetic strips.

Not unusually in our industry, there was a tight turnaround on the project, and we found ourselves working to a tight deadline. Our intrepid MD gave up his bank holiday and drove the finished folders to our client to make sure they got them in time for a flight to Singapore – venue for the first workshop!

Our client tells us that the folders were well received by delegates - given the profile of the audience, we’ll resist saying they went down a storm - and we were delighted to receive this lovely testimonial from the client: 

"Holywell provided an end-to-end solution, working closely with us to develop the concept, adapt our ideas and turn them into a quality piece which exceeded expectations. They worked tirelessly against tight deadlines and have since won further business based on their excellent results." Shirley Chick, Managing Director, CT-Live.